Ikea, through DDB Germany, has created a campaign that would make Bill Bernbach proud. Sublime execution of a very simple concept (always the ones that seem so obvious in retrospect but always the h...
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Great execution in communication is usually invisible- that is, the execution does not get in the way of the idea.
In this excellent print campaign for Fedex the idea is a superb one and it ...
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Mark Twain once said, “The rumours of my death have been greatly exaggerated”. Which pretty well sums up my thinking in regard to the doomsayers who proclaim that magazines (and by assoc...
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