Digital
It’s a magazine Jim, but not as we know it.
Mark Twain once said, “The rumours of my death have been greatly exaggerated”. Which pretty well sums up my thinking in regard to the doomsayers who proclaim that magazines (and by assoc...
read more
From iPhone to iPad.
Today, Apple launched the iPad and around the world Apple’s competitors undoubtedly share a despondent and bitter sigh of defeat and regret. This tablet is set re-define how we consume newspap...
read more
If the most credible online strategist had determined your online strategy 12 months ago,
Twitter would not have been included!
It’s a cynical view, but we’ve all been around long enough to witness that whenever massive change takes place there are a ...
read more
Swap baseball cards for a new reality.
I remember collecting sports cards as a kid, I always seemed to end up with too many of certain players and a shortage of others – usually the most sought after cards were the star players. Th...
read more

